Billboard
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Size: 3 visuals must be supplied

  • 970 x 250 for desktops and tablets in landscape mode
  • 728 x 90 for tablets in portrait mode
  • 320 x 125 for mobile devices

File size: If file size exceeds 200k or if it’s an expando ad, this advertising format must be hosted by a certified third party.

Onscreen: 2 options:

1. Static format: 970 x 250

2. Expando ad: Initial dimensions: 970 x 250

Specifications:

  • Advertising copy must be clearly distinguishable from web page content.

For expando ads:

  • Maximum animation duration: must close after 7 seconds (unlimited if specified by user).
  • Must contain Open and Close buttons.
  • Size when open: 970 x 415.
  • Size when closed: 970 x 250.
  • Frequency: one per day per user (unlimited if specified by user).

Option: Possibility of including videos.

Platforms:

  • Computer
  • Tablet

Placement:

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