IMPACT – IN-CONTENT VIDEO
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Onscreen: An integrated video is a video or pre-roll and is integrated with editorial content. It is launched when the user scrolls through 50% of the page. And the video will disappear from the content once it has finished playing. If the reader cannot see 50% of the video, it automatically stops. The sound is activated when users put their cursor on the video.

Format: 800 x 600

Frequency Capping: 1 per 4 hours

Duration: 15 to 30 seconds

Platform: Computer

Placement: Articles

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